This is a time of transition for the Mazda brand. Traditionally associated with performance--thus the company's "Zoom Zoom" advertising tagline--Mazda is redefining what "fun to drive" means by installing fuel-efficient Skyactiv powertrains into vehicles with entertaining handling characteristics. Vehicle design is also in the middle of a makeover as Mazda moves away from its "Nagare" theme, as seen on the Mazda 5 minivan, toward its new "Kodo" theme, displayed on the new 2013 Mazda CX-5 crossover SUV.
The introduction of the Mazda CX-5 was the big news from Mazda this year. The larger CX-9 crossover and the iconic MX-5 Miata are restyled with Kodo themes this year, while remaining models in the Mazda lineup have detail changes in advance of redesigned Mazda 3 and Mazda 6 models for the 2014 model year. Mazda also starts rolling out its new 5.8-inch color touch-screen navigation system this year, which includes SMS text messaging capability, e911 emergency service assistance, Pandora Internet radio streaming, HD Radio, and more.
2013 Mazda 2
The 2013 Mazda 2 is a subcompact 5-door hatchback, the least expensive model in the Mazda lineup. It has a 100-horsepower 4-cylinder engine and gets 30 mpg in combined driving when fitted with an optional 4-speed automatic transmission.
No changes for 2013
2013 Mazda 3
The Mazda 3 is the most popular model in Mazda's lineup. A compact car sold in a 4-door sedan or 5-door hatchback body style, the 2013 Mazda 3 is offered in five different trim levels and with four different engines. The lineup ranges from an inexpensive entry-level model to a high-performance Mazdaspeed variant, and several fuel-efficient Skyactiv versions rated to get as much as 40 mpg on the highway are offered as well.
Availability of Skyactiv technology expands
Standard air conditioning for base 3i SV Sedan model
Cruise control, USB port, multi-information display standard for 3i Sport Sedan model
Keyless entry with push-button ignition standard for 3i Touring model
Blind-spot monitoring system optional for 3i Touring model, standard for 3i Grand Touring model
Navigation system, cabin welcome lighting, sliding center console armrest standard for 3i Grand Touring model
Automatic bi-xenon headlights with an adaptive front lighting system, fog lights, side mirrors with integrated turn signal indicators, LED taillights, rain-sensing wipers, alarm system, and satellite radio standard for the 3s Grand Touring model
New navigation system optional for Mazdaspeed 3 models
3s Touring model dropped
Sky Blue Mica paint color dropped
2013 Mazda 5
The 2013 Mazda 5 is a compact 6-passenger minivan with sliding side doors and a 2.5-liter 4-cylinder engine. Mazda says the vehicle holds 44.4 cubic feet of cargo with 4 passengers aboard and the third-row seat folded down.
Fuel economy improved with automatic transmission
Side mirrors get LED turn signal indicators
USB port is standard, replaces CD changer
Rear park-assist sensors added to Touring and Grand Touring trim levels
Three additional paint colors
2013 Mazda 6
The 2013 Mazda 6 is a midsize family sedan equipped with a roomy interior and a large trunk. This is the final year for the current Mazda 6, which is redesigned for 2014 and is expected to go on sale early in the 2013 calendar year.
The new 2013 Mazda CX-5 is a compact crossover SUV that replaces both the Mazda CX-7 and the Mazda Tribute in the company's model lineup. A pivot point for the automaker, the new CX-5 is the first Mazda equipped with a full suite of Skyactiv fuel-efficient engines and is the first Mazda styled in accordance with the company's new Kodo design theme.
The 2013 Mazda CX-9 is a midsize crossover SUV with 7-passenger seating capacity. This year, it receives a mid-life update with new styling, new technology, and other detail changes. Cargo space measures 48.3 cubic feet behind the rear seat, with a maximum of 100.7 cubic feet available when both rows of rear seats are folded down.
Restyled front and rear
Additional navigation system option
Improved Bluetooth connectivity with standard music streaming
Improved voice-recognition technology
Standard 5.8-inch multi-information display with SMS text messaging
Standard HD Radio and USB port
Suede inserts and red contrast stitching for models with black leather
Grand Touring model gains bi-xenon headlights, LED running lights, memory for driver's seat and mirrors, power liftgate, 20-inch Satin Chrome wheels, Bordeaux interior trim
Two additional paint colors: Zeal Red and Meteor Gray
2013 Mazda MX-5 Miata
The 2013 Mazda MX-5 Miata is a 2-seat, rear-wheel-drive sports car offered with a choice of a soft convertible top or a power-retractable hardtop that folds in 12 seconds and doesn't reduce trunk space when stowed. New styling, a new Club model, and other detail changes accompany the Miata into the 2013 model year.
Front styling with standard fog lights
Touring trim level replaced by new Club model
Club model includes blacked-out trim, gunmetal-finish wheels, shock tower brace, sport suspension, and unique detailing
Sport and Grand Touring models gain dark gray interior trim
Grand Touring model equipped with redesigned aluminum wheels
Spicy Mocha soft top and leather color offered for Grand Touring model