Industry Overview
Powersports Market Update
Sport side-by-sides continue to lead led the powersports industry, with that segment’s pricing once again averaging higher than any of the previous three years.
Utility side-by-sides were on par with recent years, with very stable pricing over time.
Sportbikes showed some strength in the September-October period, eclipsing the same period of 2017 by 2%, but trailing 2016 by 1%.
Cruisers continue to struggle, performing similarly to 2017 but off the recent peak in 2015 by 9%.
Economic factors continue to support discretionary spending.
Segments that are performing well should continue to do so, and segments that have room for improvement could see increased demand as more customers potentially enter the market.
NADAguides
Disclaimer
NADAguides, a division of J.D. Power, makes no representations about future performance or results based on the
data and the contents available in this report (“Market Insights”). Market Insights is
provided for informational purposes only and is provided AS IS without warranty or
guarantee of any kind. By accessing Market Insights via email or the NADAguides website,
you agree not to reprint, reproduce, or distribute Market Insights without the express
written permission of NADAguides.
About NADAguides.com
NADAguides.com, the largest publisher of the most market-reflective vehicle pricing and
information available for new and used cars, classic cars, motorcycles, boats, RVs and
manufactured homes, offers in-depth shopping and research tools including a broad range
of data, products and service and informational articles as well as tips and advice.
NADAguides.com also produces electronic products, mobile applications, raw data, web
services, web-syndicated products and print guidebooks. NADAguides.com is operated by
NADAguides, a division of J.D. Power.
J.D. Power / NADAguides
3200 Park Center Drive, 13th Floor
Costa Mesa, CA 92626
(800) 966-6232
Fax (714) 556-8715
Download PDF
