As predicted, the industry had an extremely strong start to the year, with first-quarter values in all our segments up considerably from the same period in previous years. Year-over-year, outboards were up 15%, stern drives were up 11%, inboards were up 8%, and personal watercraft was up 3%.
Consumer confidence and employment, innovative products, and strong interest in activities like wakeboarding and leisure boating are driving demand. A tight supply of used boats is impacting the supply side, further bolstering values. In view of these factors, we expect marine dealers to have a strong year.
| > 70,000 | |
| 40,000 - 70,000 | |
| 15,000 - 39,999 | |
| < 15,000 |
| > 7,000 | |
| 5,000 - 7,000 | |
| 2,000 - 4,999 | |
| < 2,000 |
J.D. Power makes no representations about future performance or results based on the data and the contents available in this report (“Market Insights”). Market Insights is provided for informational purposes only and is provided AS IS without warranty or guarantee of any kind. By accessing Market Insights via email or the NADAguides website, you agree not to reprint, reproduce, or distribute Market Insights without the express written permission of J.D. Power.
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