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Market Insights
  • Industry Overview
  • RV Values
  • RV Categories
  • Brands
  • Model Years
  • Web Traffic by Region
  • Fuel Price Data
  • Economic Data

NADAGUIDES MARKET INSIGHTS

RV
Industry

2016 Q2

Download PDF

Industry Overview

RV Market Update

This summer has been a very busy time for dealers as they ride the wave of strong momentum from Q1 into Q2. Based on industry projections, the RV industry is on track to have its best year on record since 1980. This is supported by the increased NADAguides.com web traffic shown in the values vs. traffic charts in this report.

There are many factors contributing to the RV industry’s growth. Gas prices continue to be relatively low, mortgage rates are near historic lows, auto rates also remain low, inflation is in check, and the unemployment picture continues to improve. Furthermore, we have seen gains in the job market, household incomes are increasing, more baby boomers are retiring or purchasing an RV, and millennials are entering the RV market. Not only has 2016 been a banner year, but 2017 is projecting to be even better than 2016.

RV Values

Edition-Over-Edition Change in Values by Category

May-June 2016 Edition Versus July-August 2016 Edition

Based on our data findings and dealer feedback we will continue to see downward pressure on all used values, with motorhomes and trailers seeing the biggest movements. You can expect to see continued downward pressure for the remaining summer months.

Year-Over-Year Change in Used Retail
TOWABLE
UNITS
MOTORIZED
UNITS
-3.3% -3.6%
NADAGuides Change in Average Appraisal Amounts Edition-Over Edition by Unit Type
Category Body Type Used Wholesale Trade-In Used Retail
Camping Trailer All ↓ -2.8% ↓ -1.9%
Motorhome Micro Mini Motorhome (Class C) ↓ -0.2% ↓ -0.2%
Motorhome Mini Motorhome (Class C) ↓ -3.8% ↓ -3.0%
Motorhome Motorhome (Class A) ↓ -5.5% ↓ -4.7%
Motorhome Towing Motorhome (Class A) ↓ -6.8% ↓ -5.9%
Motorhome Van Motorhome (Class B) ↓ -4.9% ↓ -4.0%
Park Model All ↓ -1.6% ↓ -2.5%
Travel Trailer Fifth Wheel ↓ -4.7% ↓ -3.8%
Travel Trailer Standard Hitch ↓ -3.7% ↓ -3.5%
Truck Camper All ↓ -4.5% ↓ -3.9%

Travel Trailer Values

Used Retail Value by Category

Standard Hitch

Fifth Wheel

Motorhome Brands

Used Retail Value by Category

Class A

Class C

Camping Trailer & Truck Camper Brands

Used Retail Value by Category

Camping Trailer

Truck Camper

Travel Trailer Values vs. Traffic

Used Retail Value and Traffic Views by Category

Standard Hitch

Fifth Wheel

Motorhome Values vs. Traffic

Used Retail Value and Traffic Views by Category

Class A

Class C

Camping Trailer & Truck Camper Values vs. Traffic

Used Retail Value and Traffic Views by Category

Camping Trailer

Truck Camper

RV Categories

Category Views Among Consumers, Dealers, and Finance & Insurance Institutions in 2016 Q1-Q2

Travel Trailer Brands

NADAguides.com Top Researched Brands in 2016 Q1-Q2

Standard Hitch Brands

Fifth Wheel Brands

Motorhome Brands

NADAguides.com Top Researched Brands in 2016 Q1-Q2

Class A Brands

Class C Brands

Camping Trailer & Truck Camper Brands

NADAguides.com Top Researched Brands in 2016 Q1-Q2

Camping Trailer Brands

Truck Camper Brands

Model Years

NADAguides.com Top Researched Model Years by Category

Class A Motorhome

Standard Hitch Travel Trailer

New Models

NADAguides.com Top Researched New 2016 Models

Motorhomes

Model Make Type
1. M-22R-FORD Winnebago Class C Motorhome
2. M-59G-RAM Winnebago Class B Van Motorhome
3. M-25B-FORD Winnebago Class C Motorhome
4. M-31K-FORD Winnebago Class C Motorhome
5. M-27Q-FORD Winnebago Class C Motorhome

Standard Hitch Travel Trailers

Model Make
1. M-26 BH Jayco
2. M-30 Airstream
3. M-264 BHW Jayco
4. M-26DBH Cherokee
5. M-195BH Salem by Forest River

Web Traffic by Region

Regional Distribution of NADAguides.com Traffic

The NADAguides recreational vehicle data is based on national averages; however, our analysts recognize the significance of regional variance by unit type. The following charts represent consumer traffic based on four regions. Traffic percentages for 2014 and 2015 are offered as a comparison to the year-to-date 2016 traffic.

Travel Trailers

Motorhomes

Camping Trailers

Truck Campers

Fuel Price Data

A view of the national average fuel prices and year-over-year change is supplied to provide support for longer-term strategic planning.

Regular Grade Gasoline Prices (All Formulations)

On-Highway Diesel Fuel Prices

Economic Data

Unemployment & Labor Participation Rate (Seasonally Adjusted)

J.D. Power

Disclaimer

J.D. Power makes no representations about future performance or results based on the data and the contents available in this report (“Market Insights”). Market Insights is provided for informational purposes only and is provided AS IS without warranty or guarantee of any kind. By accessing Market Insights via email or the NADAguides.com website, you agree not to reprint, reproduce, or distribute Market Insights without the express written permission of J.D. Power.

J.D. Power Specialty Vehicles

J.D. Power is the largest publisher of the most market-reflective vehicle pricing and information available for new and used cars, classic cars, motorcycles, boats, RVs and manufactured homes, offers in-depth shopping and research tools including a broad range of data, products and service and informational articles as well as tips and advice. J.D. Power also produces electronic products, mobile applications, raw data, web services, web-syndicated products and print guidebooks.

J.D. Power
(800) 966-6232
Fax (714) 556-8715

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