BMW Coronavirus Financial Relief and New Car Incentives
While the scourge of the Coronavirus continues to ripple throughout the globe, people from every corner of the world are feeling its effects. In spite of continued efforts to diminish the spread of COVID-19, the virus continues to wreak havoc on both the health of the world’s citizens, as well as the global economy.
BMW is actively working to meet the needs of its vehicle owners, dealers, and employees by executing relief programs and new car incentives in the wake of COVID-19. Bernhard Kuhnt, the president and CEO of BMW of North America, released the following statement regarding the company’s response to concerns around the Coronavirus. “The top priority for us during this global crisis is the health and well-being of our customers, dealers, and employees,” Kuhnt said.
BMW realizes that many of its current and potential customers are experiencing financial hardships during this global pandemic. In response, BMW is providing assistance to current vehicle owners and potential customers by evaluating their economic needs and offering payment deferment options to both new and existing customers. The following is an overview of what BMW is doing to help customers, and what the brand is contributing to the growing list of Coronavirus car payment plans.