NADAguides Media Room
NADAguides Names the BMW 328i Sedan Featured Vehicle of the Month for August
NADAguides.com, the leading online provider of vehicle pricing and information, announces the BMW 328i sedan as the Featured Vehicle of the Month for August. The BMW 3-series has remained the consistent U.S. sales leader in its class for the past 12 years, and NADAguides.com analysts point out that price and favorable first-year depreciation are undeniable considerations for consumers.
The 2013 BMW 328i four-door, rear-wheel drive sedan holds a muscular 2.0-liter, four-cylinder, twin-turbocharged engine producing 240 horsepower. Even with this much power under the hood, the BMW 328i achieves a class-leading EPA-estimated fuel efficiency of 23 mpg city/33 mpg highway (A/T). BMW has also added an ECO PRO mode that aims to maximize drivers’ efficiency; for automatic transmissions the system uses engine management software to upshift earlier or stay longer in higher gears; and for manual transmissions the system recommends gear shifts.
In a NADAguides.com poll, more than half of consumers said high performance and reliable quality were the top reasons to purchase a luxury vehicle, followed by personal image or status (23 percent) and state of the art technology (22 percent).
The newly redesigned 2013 BMW 328i is offered as a four-cylinder sedan, and a six-cylinder coupe or convertible; with a new sport wagon making its debut in U.S. showrooms in spring 2013.
The BMW 328i has a starting manufacturer’s suggested retail price (MSRP) of $36,500 for the base trim level with
rear-wheel drive and goes up to $47,600 for the two-door convertible.
Richard Brekus, General Manager, Sales, BMW of North American, LLC:
“The BMW 328i is the archetypal compact sport sedan. Now in its sixth generation, the 3 Series continues to shape its own segment by providing drivers with balanced measures of sporty driving dynamics, everyday versatility, safety, and efficiency. That balance makes every 3 Series the perfect definition of a BMW, and therefore, a solid value.”
2013 BMW 328i Sedan
About NADAguides.com Featured Vehicle of the Month
The NADAguides.com Featured Vehicle of the Month provides consumers with practical information on new cars, trucks and SUVs chosen by the analysts at NADAguides.com for exceptional performance, efficiency, features, options and appeal. The featured vehicle of the month is chosen based on its competitiveness within its respective segment. NADAguides’ analysts compare MSRP, engine and horsepower, MPG, warranty, first year depreciation, sales and incentive volume as well as the list of standard features on each vehicle to determine the best vehicle in the segment.
NADAguides.com (http://www.nadaguides.com/) is the largest publisher of the most market-reflective vehicle pricing and information available for automotive, classic cars, motorcycles, boats, RVs, and manufactured homes. NADAguides.com offers in-depth shopping and research tools including, a broad range of data, products and services, informational articles, as well as tips and advice. NADAguides.com also produces software, mobile applications, raw data, web services, web-syndicated products and print guidebooks. NADAguides.com is an alliance partner of NADA Services Corporation.
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